What Feature Must Be Enabled To Use Multi-Channel Funnels? Answer

  • Custom Dimensions
  • Advertising Features
  • Goals or Ecommerce
  • In-page Analytics


What Does This Answer Mean?

The goals or ecommerce option allows for multi-channel funnel for te activated.

Learn more about multi channels:


so What Feature Must Be Enabled To Use Multi-Channel Funnels is a goals or ecommerce.

one use case of multi-channel funnels is: Focus on AdWords as a single channel. then overviewing your campaign as a company and it;s performance compared to other times and other campaigns & etc.

with that you can gain amazing insights for what people are buying from your website.



Google Analytics Individual Qualification Exam Answers