Your client wants to increase the number of people visiting his website. When analyzing the data for his Search campaign, which metric do you most want to improve?

Here is the Answer

Your client wants to increase the number of people visiting his website. When analyzing the data for his Search campaign, which metric do you most want to improve?

  • Clickthrough rate (CTR)
  • Conversion rate
  • Impressions
  • Clicks

The correct answer is: Clickthrough rate (CTR)


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Google Ads Fundamentals Assessment Answers